A new communications service to help you market your business effectively to LGBT travelers

GETA has partnered with Grayling, one of the world’s top communications agencies, to offer a full communications service to GETA members.  The service combines Grayling’s professional communications expertise and worldwide reach with GETA’s unrivalled knowledge of the European LGBT tourism market.  Together we provide an unbeatable team.

GaywelComm’s services include -


  • Understanding the LGBT  tourism market
    • insight into the size, shape and features of the gay market worldwide
  • Conducting your company’s LGBT Audit
    • ensuring that your goods and services appeal to LGBT  people
  • Establishing your LGBT credentials
    • demonstrating your corporate LGBT credentials through internal and external activities
  • Marketing to LGBT audiences
    • Public relations
    • Press office
    • Digital and social media
    • Advertising
    • Events
    • Media training
    • Crisis communications

If you would like to know more about GaywelComms and discuss how we can help you to promote your company to this great market, contact us here (



New GETA Research:


European gay travel market worth €50b


Our exclusive research report is out - and estimates the value of the gay travel market in Europe at a massive €50 billion per year. Find out more about how it was compiled and what it means for you.

Find out more here >

Tell the world you've joined!

Add a GETA logo to your website

What better way to signal to your customers and partners that you support gay tourism in Europe than to add a GETA or Gay Welcome logo to your website or other marketing materials?


View all the logos & code >

Who can join GETA?

GETA is open to businesses and organisations that meet these two criteria:

  • Your activities relate to the European tourism industry
  • You agree to honour the GETA Pledge: You welcome gay, lesbian, bisexual and transsexual customers and agree to treat them with the same respect that you treat all your customers.


Why join GETA? >

Gay Media Directory >

GETA's Gay Magazine DirectoryReach gay audiences worldwide using our Gay Magazine Directory - every major gay magazine in the world listed in one convenient place, saving you hours of time and making planning your marketing much easier.


Visit the directory >

Ask questions of others in the industry in our Forum >

Ask questions, and get answers from our moderators and other GETA members.


Join our forum now >